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The 5 Roles of the CMO

The multiple roles of the 21st-century chief marketing officer At nearly every turn, marketing pursuits look vastly different in style, scope, and execution than they did just a few years ago. CMO Rol

Developing Your Personal Digital Brand

​As a marketing leader, you’ve embraced social media as a brand-building tool for your company. But are you shaping an online brand for yourself?​ Deloitte LLP CMO Diana O’Brien shares her perspective

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